SEO Keyword Research Basics
SEO Keyword Research Basics
Sunday, December 28, 2008
Saturday, December 13, 2008
The first international online marketing tourism conference in Egypt
First international tourism online marketing conference
December 15th - 19th, 2008 in Continental Garden Reef Resort Sharm El-Sheikh
INAUGURAL TOURISM ONLINE MARKETING CONFERENCE IN EGYPT
Recognizing the growing importance of online marketing, leading Middle East tourism organizations are proud to endorse the Electronic Union of Travel Industry (EUOTI) online marketing conference. Speakers represent leading companies such as Google and Microsoft, leading international universities, the UN World Tourism Organization and Canadian e-Tourism Council.
Dr. Bandar Bin Fahd Al-Faheed, President of the Arabic Tourism Organization (ATO) notes the ATO’s care about spreading the E-culture and teaching the E-Industry in Arab Countries and the Middle East. Consequently, the “ATO is sponsoring EUOTI’s International Conferences in the Middle East to support this booming international marketing platform.”
Similarly, Mr. Amr El-Ezaby, President of the Egyptian Tourism Authority “supports EUOTI in its international mission to train those who work in E-Travel and E-Tourism to enhance their performance and increase their sales through the Internet.” As Mr. Mohammad Almehaizae, EUOTI Chairman confirmed, “The union’s main mission is protecting and developing the E-travel industry and providing professional training to those working in the E-field to enhance their performance and increase their productivity.”
E-tourism is increasing even faster than E-commerce and should reach 55% of the E-Commerce Sector during 2008. The phenomenal growth in E-Tourism is due to the growing reliance on the Internet, e-mails, cell phones and recently, Web 2.0 applications such as TripAdvisor and Yahoo Travel, and meta-search engines such as Kayak or Sidestep. EUOTI’s International Online Tourism Conference, featuring industry and academic experts, gives Arab and Middle-Eastern operators the chance to learn and take advantage of the latest E-tourism trends.
EUOTI has organized the 15-19 December 2008 conference in conjunction with the world’s leading academic body dedicated to tourism and technology, the International Federation for IT and Travel & Tourism and tourism (IFITT). Conference attendees will benefit from a range of activities, tailored for both beginners and advanced online marketers, including workshops, panels and presentations.
Pleased to announce that the Electronic Union of Travel Industry EUOTI is launching its FIRST International Congress concerned with the Online travel business in the Sunny City of Sharm El Sheikh-Egypt 15-19/12/08
EUOTI conference will be managed by the international organization of IFITT together with the collaboration of the Arab travel Organization and under the supervision of the League of Arab states and The Egyptian ministry of Tourism authorities
EUOTI conference main objective is to create awareness , educate, and update Travel industry producers and concerned people with the latest E-travel,E-marketing and E-commerce strategies to enable them to achieve best sales and profits with the minimum effort and human power , as recently proofed that around 52% of the world wide E-commerce is covered by the E-travel industry
Conference Bold Line and important Topics:www.euoticonf.com
• Web Development
• Web Designing
• SEM
• SEO
• Online Sales Techniques &E-commerce
• Online Marketing technologies
• Mobile Marketing strategies
• Online Hotel Reservations systems appliance
• Video online Marketing
• Hotel & Restaurants E-Marketing
• Travel Companies business promoting
• Duplicating Investments aspects
• Broadening The Horizon of E-Travel business
EUOTI , herewith extend a sincere invitation to all Travel business concerned individuals , corporations and properties to attend its booming international conference event and to get an official certificate approved from the leading world wide travel organizations of attending this unique in the middle east event , which will take place 15-19/12/08 in Sharm El Sheikh – Egypt
Best Regards
Hossam Darwish
General Manager
Euoti- Electronic Union of travel Industry
Friday, November 21, 2008
Internet Advertising - 11% Increase from Q3 '07, Despite U.S. Economic Woes
The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) today announced that Internet advertising revenues reached almost $5.9 billion for the third quarter of 2008, representing an 11 percent increase over the same period in 2007.
For more detailes;
Wednesday, November 19, 2008
Economic slowdown to boost online advertising
The economic slowdown in the Middle East is expected to boost online advertising in the region as companies elect to use less expensive web ads over costlier traditional media, reported The National. Google, the world's largest internet advertising company, says it is seeing regional demand grow faster as ad buyers look to increase their reach while decreasing spending. Advertising online costs just a fraction of promoting via traditional media. The industry typically uses a 'pay per click' system that only charges advertisers for the users who click on their ads and are redirected to their website.
Source:www.ameinfo.com
Saturday, November 15, 2008
Saturday, November 8, 2008
How do the Search Engines Decide How Web Sites Rank? improve your SEO knowledge
How do the Search Engines Decide How Web Sites Rank?
Improve your SEO knowledge by understanding google methods
How do Search Engines Find My Website? improve your SEO knowledge
Improve your SEO knowledge by learning how google works
Sunday, November 2, 2008
Sunday, October 19, 2008
How does the global recession affect Google?
Oct. 17 (Bloomberg) --
Google Inc., owner of the most popular Internet search engine, advanced in Nasdaq trading after reporting profit that topped analysts' estimates, saying customers are still buying Web ads even as the economy slows.
While advertisers of home and auto loans cut back, makers of apparel and appliances kept spending, Chief Financial Officer Patrick Pichette said. Consumers continue to shop online, he said, with clicks on ads climbing 18 percent, near the previous quarter's 19 percent growth.
The results, combined with better-than-anticipated reports from International Business Machines Corp. and Advanced Micro Devices Inc., cheered investors after a decline in technology shares this month. Google showed resilience in a weakening economy, said Mark May, an analyst at Needham & Co. in New York.
``This really shows we need to give them the benefit of the doubt,'' said May, who recommends buying the shares. ``They should be able to weather the storm fairly well.''
Google's third-quarter net income rose 26 percent to $1.35 billion, or $4.24 a share, from $1.07 billion, or $3.38, a year earlier. Leaving out costs such as stock-based compensation, profit was $4.92 a share, beating the $4.75 average estimate of analysts in a Bloomberg survey.
Google, based in Mountain View, California, rose $19.52, or 5.5 percent, to $372.54 on the Nasdaq Stock Market at 4 p.m. New York time, after earlier reaching $378.97. The shares have dropped 46 percent this year.
Advertising Shift
Advertisers are cutting back on TV and print media spending in favor of ads that run alongside search listings. The Internet will account for 8.7 percent of the $284 billion in U.S. ad spending this year, up from 7.2 percent in 2007, according to Barclays Capital.
Excluding revenue passed on to partner sites, Google's sales expanded to $4.04 billion last quarter. Total revenue climbed 31 percent to $5.54 billion.
At least eight analysts had reduced their estimates for Google's third quarter this month after the global credit crisis erupted. That made it easier for the company to beat the average profit estimates yesterday.
``This was exactly the kind of shot in the arm that investors need,'' said Jeff Lindsay, an analyst with Sanford C. Bernstein & Co. in New York. ``People lost a lot of faith in the Internet, but this is exactly what the doctor ordered.''
New Contracts
IBM, based in Armonk, New York, said yesterday it signed $12.7 billion in contracts last quarter, topping the estimate of as much as $11 billion from Cowen & Co. analyst Louis Miscioscia. Winning contracts with the Royal Dutch Navy and Bristol-Myers Squibb Co. boosted the total.
AMD reported a narrower third-quarter loss of $67 million, or 11 cents a share, compared with $396 million, or 71 cents, a year earlier as demand grew for graphics chips. The Sunnyvale, California-based company said revenue this quarter will probably be little changed from the previous period.
AMD rose 36 cents, or 8.7 percent, to $4.48 on the New York Stock Exchange. IBM dropped 58 cents to $90.94 after gaining yesterday in late trading.
``Tech is going to continue to be challenged for a period of time,'' Miscioscia, who has a neutral rating on IBM shares, said in an interview. ``To put this in perspective, IBM is up $2 after market, not $10, after falling about $20 since Oct. 1.''
Google handled 63 percent of U.S. online searches in August, double the market share of Yahoo! Inc. and Microsoft Corp. combined. That dominance has helped the company command higher prices for ads, according to Yahoo, which is awaiting government approval of an agreement to let Google sell some ads on its sites.
Cutting Back
Still, Google has reduced expenses by slowing its hiring rate and spending less on travel and events, said co-founder Sergey Brin.
``We don't know exactly what the future holds. We've taken a conservative approach,'' Brin said in an interview. ``We view this as an opportunity to refine our company and sharpen it.''
Capital expenditures fell to $452 million, down 18 percent from a year earlier, as Google made more efficient use of its computing centers, Brin said. He said he couldn't forecast whether the costs would continue to fall.
The credit crisis may cost the Internet ad market $6.7 billion in lost sales through 2010, according to Collins Stewart Plc. Big and small businesses, from General Motors Corp. to Simplexity LLC, are reducing ad spending plans, while some financial companies, such as Wachovia Corp., have disappeared.
Slower Growth?
The reductions will push down growth in U.S. Internet ad spending to less than 20 percent next year for the first time since 2002, said Sandeep Aggarwal, a Collins Stewart analyst in San Francisco. Advertisers will scale back spending on newspapers and broadcast TV networks, his firm said this month.
``Advertisers stay with the Internet because it's the way to reach the key younger demographic and that's what advertisers are really after,'' Timothy Ghriskey, chief investment officer at Solaris Asset Management LLC, said in an interview from Bedford Hills, New York.
Google, which gets almost all its revenue from Internet searches, is developing ways to advertise with images and video. The company struck a deal this month to show full-length programs from CBS Corp. on its YouTube site, splitting ad revenue with the network.
``The economic situation is so fluid that we're all sort of in uncharted territory,'' Chief Executive Officer Eric Schmidt said yesterday on a conference call. ``We've always been in this for the long term, and we believe that's even more important today than ever.''
To contact the reporters on this story: Crayton Harrison in Dallas at tharrison5@bloomberg.net; Lauren Berry in New York at lberry4@bloomberg.net
Source; www.Bloomberg.com
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